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Services

Brand, websites, SEO and reporting.

Four parts of one system, plus independent audits for businesses that already have an agency. Every job is scoped in writing, priced up front and delivered to the date.

Book a free call Get a second opinion

01 / NAME IT

Brand and positioning

For businesses that are hard to explain, look like everyone else, or have outgrown how they started.

What you get

Positioning: who you're for and why you
Key messages and a tone of voice guide
Logo, colour and type system, or a tidy-up of yours
Naming, when it's needed

A good fit if

You're about to build a website or run ads and want them to say the right thing
Customers keep asking what makes you different
Your brand looks different on every channel

You walk away with a brand guide your team, designers and suppliers can use on their own.

02 / ENGINEER IT

Websites that bring in work

For businesses whose website looks fine but doesn't bring in enough calls, bookings or enquiries.

What you get

A page plan built around how customers decide
Copy that sounds like you and makes the next step obvious
Design and build on a fast, secure platform
Booking, quote and contact paths that work on a phone
Built for speed and Core Web Vitals
Calls, forms and bookings tracked from launch

A good fit if

Most work comes from word of mouth and the site isn't pulling its weight
You're rebuilding and want it done once, properly
Your site is slow, dated or hard to update

You walk away with a website you own outright, that loads fast, and that you can see working in your monthly numbers.

03 / LAUNCH IT

Content, SEO and AI visibility

For businesses that should show up when Perth customers search, and don't.

What you get

Technical SEO fixes and site health checks
Pages built around what customers actually search
Google Business Profile setup and management
Review responses and a plan to earn more reviews
Schema markup so search engines understand you
AI visibility checks: what ChatGPT, Gemini and Google's AI answers say about you

A good fit if

Competitors show up above you on Google Maps
You've never checked what AI tools say about your business
You're paying for ads to cover for weak organic results

You walk away with a clear picture of where you rank today, and a monthly plan to move it.

04 / PROVE IT

Reporting and analytics

For businesses that pay for marketing and can't say what it returns.

What you get

Analytics and call tracking set up properly
A one-page monthly report in plain English
Calls, enquiries and bookings by source
What changed, what moved the number and what's next
A monthly check-in call

A good fit if

Your current report is mostly impressions and clicks
You want to know which spend to cut and which to grow
Nobody can tell you where your last ten customers came from

You walk away with the numbers that matter each month, and a straight answer about whether they moved.

05 / SECOND OPINION

Audits and agency oversight

For businesses that already have an agency or freelancer, and want an independent view from someone who knows how agencies work.

What you get

A fixed-fee audit of your website, SEO, ads, social and reporting
Benchmarks against your local competitors
A plain-English report: what's working, what's padding, what to fix first
A list of questions to put to your agency
Optional monthly oversight: we check the work and the invoices for you

A good fit if

Your retainer keeps running but results have stalled
You're about to sign or renew an agency contract
You're not sure what you're paying for

No obligation to move anything. If your agency is doing a good job, the audit will say so, and show you how to get more from them. Ask for a second opinion

How we work

Straightforward terms.

Fixed quotesProject work is scoped and priced in writing before we start. No surprise invoices.
Month to monthOngoing work runs month to month with 30 days' notice. No lock-in contracts.
You own itAccounts are set up in your name, and everything we build is yours once it's paid for.
A date on every jobYou know when it will be done before it starts. Delivered to the date.
Plain reportingCalls, enquiries and bookings, not vanity metrics.
Perth hoursMonday to Friday, 9am to 5pm AWST. Email replies within one business day.

FAQ

Questions people ask first.

How much does it cost?

It depends on the scope, so every job gets a written quote before work starts. As a guide, audits are a fixed fee, websites are quoted as a project, and ongoing SEO and reporting run as a monthly fee with 30 days' notice. Prices are quoted ex GST. Book a call and you'll get a written quote once we've talked it through.

Do I have to sign a long contract?

No. Ongoing work runs month to month with 30 days' notice. Project work is a fixed quote with a delivery date. If the work isn't earning its keep, you shouldn't be stuck paying for it.

Who actually does the work?

You deal with Nick from start to finish. For specialist work like custom development or photography, trusted specialists join the project. Nick briefs them, checks the work and stays accountable for it.

I already have an agency. Can you still help?

Yes. A second-opinion audit gives you an independent view of what your agency is doing, what's working and what to ask them next. You can keep your agency and use nelpa for monthly oversight.

What is AI visibility?

More customers now ask ChatGPT, Gemini or Google's AI answers for recommendations. AI visibility work checks what those tools say about your business and your competitors, then improves the things that shape those answers: your website content, reviews, listings and structured data.

How long does SEO take to work?

Technical fixes and Google Business Profile improvements can show up within weeks. Ranking for competitive Perth searches usually takes three to six months of steady work. Either way, you'll see the progress in your monthly report.

Will I own my website and accounts?

Yes. Your domain, website, analytics, Google Business Profile and ad accounts are set up in your name, and the work is yours once it's paid for. If you ever move on, everything goes with you.

Do you only work with Perth businesses?

Most clients are in Perth and across WA, and local search is a strength. Much of the work is done remotely, so businesses elsewhere in Australia are welcome too.

Next step

Not sure where to start?

Most people aren't. Book a free 30-minute call and we'll work out which piece will make the biggest difference first.

Book a free call Try the ROI calculator

Or call Nick on 0403 784 006.