01
Speed
Slow pages lose people before they read a word, especially on phones.
Home / ROI calculator
Free tool
What's your website worth?
Put in your own numbers to see what your website brings in today, and what a modest lift in enquiries would be worth over a year. It all runs in your browser. Nothing is stored or sent anywhere.
Extra revenue per year
$0
- Enquiries per month0 → 0
- New customers per month0 → 0
- New-customer value won per month$0 → $0
- Extra revenue per month$0
- Return on marketing spend (revenue, before costs)0x
- Extra revenue after marketing spend, per year
Illustrative only. These are your inputs run through simple maths, not a forecast or a promise of results. A 30-minute call will tell you which numbers are realistic for your business.
How it works
The maths, in plain English.
Visitors multiplied by your enquiry rate gives enquiries. Enquiries multiplied by your close rate gives new customers. New customers multiplied by what each is worth gives the value of the new customers your website wins each month.
The lift slider raises your enquiry rate by that percentage. Going from 2% to 2.6% is a 30% lift. The difference, over twelve months, is the extra revenue. Return on spend compares that with a year of the monthly investment you entered.
Small changes multiply through the funnel. A site that loads faster, makes the next step obvious on a phone, and shows up in local search usually turns more of the same traffic into enquiries, before you pay for a single extra visitor.
Where the lift comes from
Five places to look first.
02
The next step
One obvious action per page: call, book or enquire. Not five competing buttons.
03
Mobile paths
Tap-to-call, short forms and booking that works with a thumb.
04
Local search
A complete Google Business Profile and steady reviews bring warmer visitors.
05
Tracking
You can't improve what you can't see. Count every call, form and booking.
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Want a second pair of eyes?
Send your website and your numbers. You'll get an honest view of where the lift is likely to come from.
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